A two piece tracksuit set is an everyday staple in many wardrobes. With the increase in innovation to blend athleisure and fashion, the demand for tracksuits is increasing.
Tracksuits have been part of the apparel industry, with the sport industry driving the sales. However, the fashion and luxury industry revolutionized the industry to create more fashion-forward tracksuit pieces. The move opened a new market for young people.
This article will delve into the top 2024 trends for tracksuit sets, the global market for tracksuits, and how retailers can leverage these trends for better profits this year.
The global market for tracksuit sets
In 2023, the global tracksuit market was valued at USD 9378.1 million. According to Maximize market research, the tracksuit market is expected to grow to USD 15968.53 million by 2030, and the compound annual growth rate (CAGR) for the forecast period of 2024 to 2030 will be 7.9%.
There are various reasons for the increase in the market share of tracksuit sets globally. The first is the increase in participation in sports activities. Tracksuits are primarily applicable in the sporting industry and are suitable for joggers, sports people, and runners.
A significant increase in participation in sports and fitness activities has changed consumers’ comprehensive approach to sport-related products and fitness. Many people prefer living a healthier lifestyle.
Another factor is the tracksuit culture trend shift towards fashion. Some trends include belly chains, upside-down bikinis, and sporty gym shorts. Tracksuits offer comfort and a fashion statement in any wardrobe. The fashion industry has created an innovative product that will drive market growth.
Moreover, there has been an increase in spending among the younger population. More people are spending on luxury goods, which influences the revenue of tracksuits. Athleisure wear is a famous trend that combines fashion-forward with athletic styles.